How to boost your SERP Traffic (part 1)
5/26/2008
Search Engine Results Pages are a critical means of ensuring more visitor traffic to your website or blog and yet they are often one of the main areas that are badly neglected by site owners. There are thousands of great articles on link building strategies, how to boost your page rank, blogging for links and the latest paid advertising approaches to get your site seen by a wider online audience, and whilst this is excellent and very valuable there is little point if your site fails to sell itself in Search Engine Results Pages once you break into the top 10.
These is example that could be displayed SERPS for a search on phrase "more money online" :
i) “More money online with proven techniques from Internet marketing experts. Learn how to make more money online with integrity.”
ii) “People enjoy it when they have the opportunity to use the internet for many different purposes including making more money online, I’ve often thought that when individuals…”
It is pretty obvious that the first more full use of the description Meta tag to actively promote its business whilst the second has neglected this aspect and is vague and uninviting. It is important to remember that if you don’t insert a description for your page, Google will automatically generate one for you, but this is normally poorly organized and disjointed and mostly likely accounts for description two above.
The question you have to ask yourself is who is the best person to sell your site YOU or a third party? Forgot to mention, this is specially for Google SERPS, it is apply for MSN and Yahoo but general rules apply.
Thats all for now, these tips will continue on next entry... 29May08.
Stumble It!
These is example that could be displayed SERPS for a search on phrase "more money online" :
i) “More money online with proven techniques from Internet marketing experts. Learn how to make more money online with integrity.”
ii) “People enjoy it when they have the opportunity to use the internet for many different purposes including making more money online, I’ve often thought that when individuals…”
It is pretty obvious that the first more full use of the description Meta tag to actively promote its business whilst the second has neglected this aspect and is vague and uninviting. It is important to remember that if you don’t insert a description for your page, Google will automatically generate one for you, but this is normally poorly organized and disjointed and mostly likely accounts for description two above.
The question you have to ask yourself is who is the best person to sell your site YOU or a third party? Forgot to mention, this is specially for Google SERPS, it is apply for MSN and Yahoo but general rules apply.
Thats all for now, these tips will continue on next entry... 29May08.
Stumble It!